Job Description

: Acquisition and management of exhibitors, buyers, and visitors :

• Establish and carry out the annual canvassing strategy
• Develop the key accounts and sales agent network to ensure optimum coverage of exhibitors, buyers, and visitors
• Oversee international sales agents by defining effective and timely canvassing budgets, monitoring activities, reporting on leads and sales, identifying opportunities in sales territories.
• Develop and carry out the international buyer recruitment plan.
• Establish and maintain partnerships with international leading buyer companies and key players in the market.
• Establish and maintain partnerships with relevant organizations, such as governmental departments, associations, sales agents.
• Apply creative and proactive thinking to spot new growth opportunities
• Conduct market research including market analysis, monitoring of the fresh produce industry and related events landscape
• Organize and manage special events such as roadshows and industry meetups
• Manage exhibitor and trade visitor registration system via the Exhibitor Management System (EMS), ticket shop, and related platforms.
• Overall support the project management in advancing business development endeavors
• Perform on-site duties and ad hoc tasks assigned by the company.

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